Hub88 adds Playnetic content to aggregation platform
Aggregator Hub88 has signed a content deal with emerging studio Playnetic, giving its games access to a wider network of operators worldwide.
Hub88 has agreed a partnership with games studio Playnetic to add its portfolio to the aggregator’s platform, announced on 10th December 2024.
Playnetic, a relatively new entrant in the games supply market, is led by a team with backgrounds across iGaming, social gaming, compliance and game development. Its titles are tailored for specific regions, including Europe and Latin America.
Wider distribution
Under the agreement, Playnetic’s catalogue, which the studio describes as immersive and built around popular themes and mechanics, will become available to Hub88’s network of operator partners across key global markets. Hub88 said the deal forms part of its wider strategy of supporting emerging studios by connecting them with a larger operator base, while allowing those operators to diversify their game libraries.
Executive comment
Ollie Castleman, Head of Hub88, said the company was pleased to add Playnetic’s portfolio to its platform, citing the studio’s innovative titles and attention to detail as reasons for the partnership, and noted Hub88’s focus on helping studios grow into established suppliers.
Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said the collaboration gave the studio an opportunity to present its content, developed by a team focused on slots and table games, to a broader international audience. He added that Playnetic saw alignment with Hub88’s customer-first approach and looked forward to releasing further titles through the partnership.
Hub88 operates as an integration platform offering a single API across online gaming operations, working with more than 120 providers and giving operators tools including real-time performance tracking, a mobile app, and back-office functions covering accounting, business intelligence and bonus management.