Scottish Premiership Analysis: Top 15 Most Followed Players on Instagram & How much could they earn?
With the 2024-25 Scottish Premiership in full swing, we have collected and analyzed the number of Instagram followers of more than 200 players from the participating clubs of the c
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With the 2024-25 Scottish Premiership in full swing, we have collected and analyzed the number of Instagram followers of more than 200 players from the participating clubs of the current season to find out which player has the most followers on Instagram and who can potentially earn the most money through social media.
Celtic FC’s Kasper Schmeichel turned out to be the most followed player of the Scottish Premiership on Instagram. At the moment, Schmeichel has 1.062 million followers, so he could potentially earn over 8,000 GBP per sponsored Instagram post (=9,500 EUR / 10,6000 USD).
Rangers’ Ianis Hagi is currently in second spot with 442K followers, but if he is transferred, as per the recent rumours, the second place for the most followers in the Scottish Premiership will go to his teammate Jack Butland, who has 381,000 followers.
The Scottish Premiership club with the most combined followers is Celtic FC with 3.28 million Instagram followers, followed by Rangers FC with 3.163 million followers.
The top 15 most followed players can be found below and to see the followers of all of the 200+ players in the Scottish Premiership, please click here.
According to the results of our analysis, the top 15 most followed players are:
| Ranking | Player | Club | Instagram Followers (22nd of August 2024) | Potential earnings per sponsored Instagram Post (in GBP) | Potential earnings (in EUR) | Potential earnings (in USD) |
| 1. | Kasper Schmeichel | Celtic FC | 1,062,379 | £8,097.08 | €9,533.10 | $10,624 |
| 2. | Ianis Hagi | Rangers FC | 442,729 | £3,374.33 | €3,972.76 | $4,427 |
| 3. | Jack Butland | Rangers FC | 381,057 | £2,904.28 | €3,419.36 | $3,811 |
| 4. | Ridvan Yilmaz | Rangers FC | 331,829 | £2,529.08 | €2,977.62 | $3,318 |
| 5. | Kyogo Furuhashi | Celtic FC | 295,759 | £2,254.17 | €2,653.95 | $2,958 |
| 6. | Luis Palma | Celtic FC | 260,252 | £1,983.55 | €2,335.33 | $2,603 |
| 7. | James Tavernier | Rangers FC | 230,170 | £1,754.28 | €2,065.40 | $2,302 |
| 8. | Daizen Maeda | Celtic FC | 217,170 | £1,655.19 | €1,948.74 | $2,172 |
| 9. | Dujon Sterling | Rangers FC | 186,458 | £1,421.12 | €1,673.15 | $1,865 |
| 10. | Reo Hatate | Celtic FC | 174,141 | £1,327.24 | €1,562.63 | $1,741 |
| 11. | Ben Davies | Rangers FC | 143,560 | £1,094.16 | €1,288.21 | $1,436 |
| 12. | Cameron Carter Vickers | Celtic FC | 141,731 | £1,080.22 | €1,271.80 | $1,417 |
| 13. | Leon Balogun | Rangers FC | 135,223 | £1,030.62 | €1,213.40 | $1,352 |
| 14. | Danilo | Rangers FC | 130,722 | £996.32 | €1,173.01 | $1,307 |
| 15. | Matt O’Riley | Celtic FC | 121,878 | £928.91 | €1,093.65 | $1,219 |
Feel free to use our data and please credit BonusCodeBets.co.uk if you decide to do so. Thank you!
Methodology
- The players’ Instagram accounts were collected and analysed in August 2024
- If a player’s social media account is private / not available / does not exist, they are marked as “0”
- The potential earnings per post were counted with an industry-accepted standard of 10 US dollars per 1000 followers (and converted into GBP)