Caesars and AGS extend deal to bring retail slot titles online

Caesars Entertainment has broadened its partnership with slot supplier AGS, giving the operator’s online casino platforms exclusive first rights to bring the Triple Coin Treasures family of slot titles to digital players.

The expanded deal covers Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino, and will see a mix of classic and new titles rolled out across North America through 2025.

Shamrock Fortunes leads the launch

The first title to go live under the agreement is Shamrock Fortunes, a game previously available only at Caesars Rewards land-based destinations. Further releases planned for later in 2025 include another Triple Coin Treasures title, a Caesars-branded version of an existing AGS game, and new titles that will debut simultaneously in Caesars’ physical casinos and on its online platforms.

Ricardo Cornejo Rivas, vice president of online gaming at Caesars Digital, said the expanded partnership reflected the operator’s aim to keep evolving its online casino offering by combining familiar retail titles with custom-branded and brand-new games.

This is the second collaboration between the two companies following a 2024 launch of the title Rakin’ Bacon Odyssey, which debuted simultaneously in New Jersey online and at Caesars Atlantic City, Tropicana Atlantic City and Harrah’s Atlantic City.

Zoe Ebling, vice president of interactive at AGS, described the tie-up as a milestone in the supplier’s interactive growth strategy, noting that bringing proven retail titles online for the first time would let AGS reach new players while retaining the games’ land-based heritage. She added that AGS was particularly keen to co-develop a Caesars-branded version of one of its classic games.

Marketing and loyalty tie-ins

Caesars and AGS plan to support each game launch with marketing promotions and in-person events for Caesars Rewards VIPs at selected destinations. Once live, the titles will sit alongside other exclusive Caesars-branded games, high-limit slots, live dealer tables and progressive jackpots on the operator’s online casino platforms.

Caesars’ online casino products are available on iOS, Android and desktop to players aged 21 and over in New Jersey, Pennsylvania, Michigan, Ontario and West Virginia, and are integrated with the Caesars Rewards loyalty programme, which allows players to earn credits through both online and in-person play redeemable at more than 50 Caesars destinations across North America.

The release notes that Caesars operates a long-standing responsible gaming programme, Project 21, launched in 1989, and enforces a 21+ policy across its rewards scheme and gaming products. In March 2024 Caesars Sportsbook received RG Check accreditation from the Responsible Gambling Council in Ontario, and later that year the company received the National Council on Problem Gambling’s Corporate Social Responsibility award.