LuckyStreak content powers Betzmark's online casino launch

Live casino and iGaming aggregation provider LuckyStreak has announced a partnership with Betzmark, supplying live dealer content and third-party games as the operator launches its online casino vertical.

Betzmark, which describes itself as a new-generation betting site, has expanded beyond sports betting into online gaming, selecting LuckyStreak’s live casino suite alongside titles from providers including Pragmatic Play, Yggdrasil, PG Soft and Ruby Play for its initial content line-up.

As part of the deal, LuckyStreak’s account management and technical teams are supporting Betzmark’s integration and the wider set-up of its casino operations, aiming to help the operator establish itself in the competitive online casino market.

Executive comment

Rory Kimber, commercial director at LuckyStreak, said the partnership followed a strong showing at ICE 2025 and that the company was pleased Betzmark had chosen its platform to support its online casino ambitions. He added that the combination of live casino games and third-party slots, crash and table games, delivered through LuckyStreak’s API, was intended to support Betzmark’s growth.

Ruslan Stravin, partnerships manager at Betzmark, said LuckyStreak’s content and platform had strengthened the operator’s offering and player engagement, describing the integration process as smooth and adding that the company looked forward to building on the partnership.

About the companies

LuckyStreak has produced and streamed live dealer casino games since 2014. Its LuckyConnect API, launched in 2017, connects operators to a library of more than 5,000 live dealer and third-party games from suppliers such as Pragmatic Play, Yggdrasil, Ruby Play, PG Soft and Red Rake Gaming, alongside services covering invoicing, player management, reporting, billing and support.