iGP adds Aviatrix crash games to iGaming Deck aggregation platform

iGP, a platform and aggregator supplier, has announced a partnership with games studio Aviatrix, integrating the developer’s crash titles into its iGaming Deck aggregation platform.

The deal expands iGaming Deck’s content library, which now includes more than 10,000 games from over 40 providers. The platform reports hundreds of millions of monthly bets placed across a network of operator sites.

Aviatrix, known for its crash game mechanics, has been positioned as one of the more prominent emerging studios in the sector. iGP said the studio’s focus on player engagement and retention fits with its own strategy of pairing content with tools aimed at acquisition, cross-selling and loyalty.

Expanding promotional tools

The Aviatrix agreement follows a series of updates to iGaming Deck’s promotional feature set. These include the recently launched Twist of Luck fortune wheel builder and a free bets campaign tool, with jackpot and award mechanics said to be in development.

iGP said the platform offers rapid onboarding, near real-time reporting and back-office control, with all promotional tools accessible through a single operator dashboard for managing campaigns.

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Jovana Popović Čanaki, chief executive of iGP, said content remained central to the company’s approach, describing partnerships with studios such as Aviatrix as important to its strategy. She added that iGP was continuing to build tools giving operators more flexibility to engage players, whether for retention or cross-sell purposes, with an emphasis on making these features easy to access and manage through iGaming Deck.

iGP was founded in 2016 and now employs more than 200 staff. The company offers platform, aggregator, crypto, turnkey and retail solutions for gambling operators.