WinSpirit adds branded Live Baccarat via LuckyStreak partnership

Online casino operator WinSpirit has extended its collaboration with live games supplier LuckyStreak, adding a bespoke, branded Live Baccarat title built on the provider's SmartStudio technology.

WinSpirit adds branded Live Baccarat via LuckyStreak partnership

LuckyStreak, the Riga-based live games provider, has announced an expansion of its partnership with online casino operator WinSpirit, adding a custom-branded Live Baccarat game to the operator’s live casino offering.

The launch follows WinSpirit’s rollout of a branded live Blackjack title in April 2025, which the companies said had delivered a notable increase in player engagement and session volumes.

SmartStudio technology

The new baccarat game is produced using LuckyStreak’s SmartStudio greenscreen system, which allows operators to tailor the visual identity of live tables, including backgrounds, colour schemes, layouts and branded assets. The setup supports full HD, low-latency streaming with multi-camera switching, chroma keying and layered video and image content.

According to LuckyStreak, the technology removes the need for physical studio set builds, enabling operators to adapt designs quickly for seasonal campaigns, promotions or other marketing needs, and to switch between different branded looks as required.

Executive comment

Ido Kamiel, chief operating officer at LuckyStreak, said the extended partnership showed how SmartStudio’s customisation capabilities could be used to engage players and deliver a tailored playing environment, adding that the company was pleased with how the integration had been executed.

Oleksandr Kotsenko, business development lead at WinSpirit, said the operator was impressed with the flexibility SmartStudio offered in shaping player experiences, describing player loyalty and satisfaction as central to WinSpirit’s strategy. He added that the solution’s quick turnaround gave the operator new marketing possibilities.

LuckyStreak has produced and streamed live dealer casino games since 2014 and operates the LuckyConnect integration API, which links operators to a library of more than 4,000 live dealer and third-party games from providers including Pragmatic Play, Yggdrasil, Ruby Play, PG Soft and Red Rake Gaming.

WinSpirit offers around 17,000 games and has received industry recognition including the SBC Awards’ Rising Star 2023, Casino Guru’s Voice of the People 2024 and World Casino Awards’ World’s Best Online Casino 2023. The platform is certified by eCOGRA.