BGaming enters Switzerland via 7 Melons partnership

BGaming has marked its entry into the Swiss market through a partnership with online casino 7 Melons, the company announced on 3 October 2024.

Under the agreement, 7 Melons, which is operated by Grand Casino Bern, will integrate BGaming’s full games portfolio. Titles made available to players include Wild Cash x9990, Aztec Magic Bonanza and Merge Up.

7 Melons launched in 2020 and offers more than 2,000 casino games sourced from various providers.

Fifth market entry of the year

The Swiss launch is the fifth new market entry for BGaming so far in 2024, which the company points to as evidence of sustained demand for its content among operators.

Olga Levshina, chief commercial officer at BGaming, said the company was pleased to debut in Switzerland alongside one of the country’s leading operator brands, describing 7 Melons as well suited to introducing its portfolio to Swiss players.

Gerald Fineder, chief operating officer for online casino at 7 Melons, said the operator was focused on continually adding new content to meet customer expectations, and that BGaming’s catalogue of games would support that goal.

BGaming describes itself as a fast-growing content provider whose games are featured on more than 1,600 online casinos worldwide. The company says it was the first in the industry to support cryptocurrencies and to offer Provably Fair games, and its current portfolio includes more than 150 products designed with HD graphics for use across devices. BGaming also produces exclusive titles developed in partnership with operators.