Blueprint Gaming content goes live on BetRivers in Ontario via Rush Street Interactive deal

Blueprint Gaming, the UK slots developer and part of the Merkur Group, has agreed a content deal with Rush Street Interactive (NYSE:RSI) that will see its games distributed through the BetRivers platform in Ontario.

The agreement was announced on 6th February 2025 and extends Blueprint’s presence in Canada, building on existing momentum in the market.

Games on offer

Under the deal, RSI’s Ontario players will gain access to a range of Blueprint titles, including its Megaways series such as Napoleon Megaways and Majestic Fury Megaways, alongside branded games including Rick and Morty: Strike Back and The Lost Boys.

Rush Street Interactive, founded in 2012, operates online casino and sports betting products across the Americas. The tie-up adds Blueprint’s slot portfolio to RSI’s existing games library.

Comments

Samuel Haggblom, Director of Key Accounts at Blueprint Gaming, said the growing popularity of the studio’s slots in Canada and the wider Americas region made the partnership with an established operator a welcome development, adding that the company expects a positive response from BetRivers players.

Richard Schwartz, chief executive of Rush Street Interactive, said Blueprint’s expanding title collection made it an appealing partner, and that the company looked forward to the collaboration developing further.

Blueprint Gaming holds licences from regulators including the UKGC, AGCC, MGA, GRA, SGA, ONJN and AGCO, allowing it to supply certified games across regulated markets such as the UK, Alderney, Malta, Gibraltar, Denmark, Sweden, Germany, Italy, Latvia, Lithuania, Portugal, Spain, Romania and Canada.