SIS brings H2H GG League esports content to Hard Rock Bet Sportsbook

SIS Content Services, part of Sports Information Services (SIS), has agreed a deal to supply its H2H Global Gaming League (H2HGGL) esports content to Hard Rock Bet Sportsbook, the companies announced on 5 August 2025.

Under the agreement, Hard Rock Bet Sportsbook customers will gain access to more than 225,000 short-form H2HGGL eBasketball and eSoccer fixtures a year, delivered through a betting and streaming platform. The tie-up marks the league’s expansion into its 15th US state.

Integrity accreditation

H2HGGL features matches between professional gamers streamed with low latency, supporting a range of pre-match and in-play betting markets. SIS notes the product was the first esports betting offering to receive the Esports Integrity Commission’s (ESIC) Gold Standard accreditation, its top rating for integrity.

Executive comment

Michele Fischer, vice president of SIS Content Services, said the Hard Rock Bet Sportsbook agreement represented the launch of H2HGGL into its 15th US state and that the operator’s growth made it a strong platform for the company’s esports content.

Jake Nowry, sales and business development manager at SIS Content Services, said Hard Rock Bet Sportsbook’s approach to sports betting made it a good fit for the league’s fast-paced, high-integrity content, adding that he was keen to introduce H2HGGL to a new customer base.

Neil Walsh, SVP of Sportsbook at Hard Rock Bet Sportsbook, said the partnership would strengthen the operator’s markets and esports offering as part of its round-the-clock streaming entertainment strategy.

About the companies

SIS Content Services, a subsidiary of SIS launched in 2021, supplies US sportsbook operators with real-time data and video feeds covering SIS’s portfolio of more than 60,000 horse and greyhound racing events and over 225,000 esports fixtures. SIS has operated in live video and data delivery to the global betting industry for close to 40 years and works with more than 400 customers across over 50 countries.

Hard Rock Digital operates as Hard Rock International’s interactive gaming and sports betting arm and is the primary sports betting vendor for the Seminole Tribe of Florida. The company is headquartered in Hollywood, Florida, with additional offices in Austin, Atlantic City and Toronto.