Abelson Info rebrands as Abelson Sports in restructuring drive
Sports betting data provider Abelson Info has unified its divisions under the new Abelson Sports brand and reshuffled its leadership team as part of plans to expand into markets including the US and Latin America.
Abelson Sports, a sports betting data provider, announced on 10th February 2025 that it has adopted a new corporate identity and restructured its senior leadership team.
The company, previously operating multiple divisions separately, will now deliver its ODDS, DATA and TECH services under one unified brand. The move is intended to streamline operations and support the firm’s expansion into international markets, including the US and Latin America, building on more than two decades in the sector.
Leadership changes
As part of the restructure, Jeevan Jeyaratnam, formerly Chief Operating Officer of the Abelson Odds division, has been promoted to Chief Betting Officer, taking charge of the company’s odds and pricing solutions. Simon Temple remains Chief Operating Officer, with a focus on operational delivery across the business.
Abelson Sports has operated since 2003, supplying betting data and technology to bookmakers, platform providers and media companies, and counts Kaizen Gaming, Flutter and Entain among its partners. The company, known for its football player markets offering, has recently integrated third-party data providers including ALT Sports Data, Pro League Network, Rimble and SailGP to expand the range of markets available to partners.
Founder comment
Ed Abelson, founder and chief executive of Abelson Sports, said the rebrand marked a new chapter for the business, bringing its odds, data and technology expertise together under a single identity to create a more streamlined and agile structure. He added that the strengthened leadership team positioned the company to scale efficiently and continue developing new services for Tier 1 operators.